The Industry Native Coffee Copywriter

I’m Garrett Oden, a freelance coffee copywriter and marketing consultant based in Austin, Texas.

I help modern coffee brands like yours stick out in the industry, create engaging content, and write copy that converts.

Coffee Copywriter 2021

Coffee marketing is highly competitive.

Here’s how I help my clients succeed anyway.

You’re not getting the sales you expected.

I help you create conversion-oriented content and emails your customers can’t help but say YES to.

Your product packaging sounds stale.

I help you connect to customers via captivating copy, rather than sounding like everyone else.

You can’t get customers to your site.

I help craft a content strategy that attracts your ideal customers and captures their attention.

Want to get smarter at coffee marketing?

Join 🚀 Coffee Marketing School, my coffee industry newsletter made just for coffee shops, roasters, and online stores.

👉 Sign up here.

coffee marketing school

Ways a coffee marketing consultant can help.

Accelerate sales with conversion copywriting.

I help create conversion-oriented emails, product pages and beyond to help you earn more sales.

Refine your messaging for max impact.

I help you stand out and connect to customers via captivating messaging that’s unique to your brand.

Create a website that sings to your customer.

I help coffee ecommerce stores generate attention with engaging website copy, product pages, and beyond.

Garrett created a number of blogs that served a global audience. He was quick to respond, willing to ask detailed questions, and had the ability to think outside the box to present concepts in the best possible way.

Kate Horvath

Caffe Nero UK

Garrett is a phenomenal writer with a true passion for bringing out the life in all of his work. He’s a pleasure to work with, and we will continue working with him on many projects to come. Thanks a bunch for the fantastic work!

Raj Jana


Garrett has been a great strategic marketing partner for Bellwether, setting our content strategy by engaging with all internal stakeholders and understanding our customer base and marketing goals. He has a great intuitive sense for copywriting that resonates with our audience. Plus, he's great to work with!

Sarah Munford

Bellwether Coffee

The project workflow was perfect. Garrett is very easy to communicate with and the explanation videos were a plus. Cooperation on the website copy was smooth, the results great, and we will continue to work together on future projects.

Hugo Cailleton


My #1 goal is to thrill you with results.

No more generic coffee content. No more ‘spray and pray’ marketing. We’ll use real conversion strategies, craft targeted copy, and measure the results so you can be confident in the ROI.

Let’s Win Over More Customers